What is AV?
AV stands for audiovisual. Audiovisual usually refers to audio and video used as tools or as systems to enhance communication or messaging.
These days the term AV may be a little to pedestrian when it comes to discussions about effective use of technology and enhanced communications. A good portion of IT tools are completely intertwined with the best tools in the “AV” space, but not everyone providing “AV services” has embraced the IT influence.
The best help for businesses seeking help with enhanced communications and collaboration systems should be looking for technology companies that have wrapped their arms around the entire spectrum of technology and not just AV or IT. The two terms are no longer mutually exclusive. And purely blending AVIT doesn’t cut it either.
I can’t speak for others, but the way we have addressed it, is we approach all technology from an IT position. Our organization like all others is built on an IT infrastructure. It is required for our ERP, VoIP, and email systems. Adding other technologies to enhance our communication and/or collaboration becomes the logical approach. AV is now additive to the IT world.
So while AV may stand for audiovisual…AV in our thinking is an IT toolset.